UniOulu Applicant guide 2027 - Product brochure - Page 47
Brilliant Alumni Stories
Networking pays
great dividends
Born in Shanghai, Jinni Lü has spent nearly two decades
in Finland, and she speaks fluent Finnish. Currently, she is
the Business Development Manager for the Oulu-based
mobile games company Fingersoft.
Lü encourages everyone to establish their own
networks and volunteering in different student
activities in the University of Oulu is a great way
for students to do that.
“Outside of classes, I joined the Tellus
volunteer programme and I also volunteered
several times at the famous Polar Bear Pitching
event,” Lü says.
Lü says networking is important everywhere
and Finland is no exception.
“The best part of volunteering is you get to
know the people and the culture and establish
your own networks. It will help you to find
employment or places for your Master’s thesis
and so on.”
Self-confidence comes with experience
When asked what Lü considers to be the best
thing she has gained in her time in Oulu, she is
quick to reply.
“The self-confidence that I built through my
experiences. I am not afraid to try new things.
That’s what I would say to anyone who comes
here. Believe in yourself, establish your own
network and don’t be afraid to step outside your
comfort zone,” Lü says.
While researching the role of intermediaries
in Finnish food export for her Master´s thesis
in International Business Management, Lü
recognized a business opportunity. This insight
led her to establish her own company and
became an entrepreneur.
“My company was helping Finnish companies to enter Chinese markets, which requires a
certain amount of cross-cultural knowledge. We
worked with consumer goods companies and
some Finnish design companies,” Lü says.
Her entrepreneurship as well as her studies
in business and technology gave her a lot of
self-confidence which has helped her a lot in
building her career.
Work-life balance is important
Lü’s current job as the Business Development
Manager at the mobile games company
Fingersoft is something that she can attribute
to her education, entrepreneurship and
networking skills.
Her journey at Fingersoft started through an
internship opportunity that provided her with
an interesting topic for her Master’s thesis in
Industrial Engineering and Management.
She is immersed in the game development
process, product management and working
in a cross-functional team environment which
depends a lot on communication. She says that
the best thing about her work is the number of
new challenges.
“The strategic thinking skill developed
through my academic journey
was crucial in my role, enabling
me to effectively plan and manRead
age projects.”, Lü explains.
the full
While having a busy working
story:
life, Jinni Lü says that she has
been able to carve out a nice
work-life balance for herself in
Oulu. She exercises regularly by
going to the gym a few times a
week or taking long walks.
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